-
Once you have your product in a website to sell
Once you have your product in a website to sell it from you, have a few options to start selling the simplest it to send potential customers directly to your sales page business
-
Very often is about finding a great product, and then
Very often is about finding a great product, and then connecting that to the Right audience, finding a route to Market
-
This is a business term, that basically means you're going
This is a business term, that basically means you're going to identify a way in which you can reach the audience, you want to sell to
-
You might already have an audience that you build up
You might already have an audience that you build up before reading this book
-
Perhaps, you're already a successful blogger on YouTube that is
Perhaps, you're already a successful blogger on YouTube that is now your route to Market your access to the people that will buy what you're going to sell
-
But if you don't already have such an audience, the
But if you don't already have such an audience, the best strategy is just to find one that is sitting there waiting
-
Other words, don't build an audience and then try and
Other words, don't build an audience and then try and find a product to fit
-
It was a product because you were aware of an
It was a product because you were aware of an audience that's out there or find the audience and then find the product
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A route to Market could be any of the following
A route to Market could be any of the following things, a Facebook page, a forum or online community
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Some fantastic routes to Market that exist on social media
Some fantastic routes to Market that exist on social media and social sharing sites that are completely free to use our Facebook pages, Google plus communities subreddits
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If you have tried social media to sell before and
If you have tried social media to sell before and it hasn't worked, you are probably doing it wrong
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For example, then it's key that you first build up
For example, then it's key that you first build up the trust and Authority, their post regularly answer questions
-
Help people out and generally make yourself popular there before
Help people out and generally make yourself popular there before you try and sell
-
If you sign up and then immediately try to sell
If you sign up and then immediately try to sell then you'll be banned or at least your post will be ignored
-
You need to post things that are interesting, engaging and
You need to post things that are interesting, engaging and emotionally engaging, in other words
-
See the other way to get direct sales is to
See the other way to get direct sales is to set up a PPC campaign that will drive potential buyers, directly to your website
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The great thing about this method is that it will
The great thing about this method is that it will allow you to earn money entirely passively
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And with the absolute minimum set up the downside, of
And with the absolute minimum set up the downside, of course, is that it does involve a little investment, PPC, ads are pay-per-click
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Only, when the ad gets clicked, the two biggest P,
Only, when the ad gets clicked, the two biggest P, PC platforms are Facebook ads, Google AdWords
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00:00:01The go to marketing advertising strategy
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00:00:05Once you have your product in a website to sell it from you, have a few options to start selling the simplest it to send potential customers directly to your sales page business
-
00:00:17Very often is about finding a great product, and then connecting that to the Right audience, finding a route to Market
-
00:00:24One way to do
-
00:00:26This is to find your route to Market
-
00:00:28This is a business term, that basically means you're going to identify a way in which you can reach the audience, you want to sell to
-
00:00:36You might already have an audience that you build up before reading this book
-
00:00:40Perhaps, you're already a successful blogger on YouTube that is now your route to Market your access to the people that will buy what you're going to sell
-
00:00:50But if you don't already have such an audience, the best strategy is just to find one that is sitting there waiting
-
00:00:58In
-
00:00:59Other words, don't build an audience and then try and find a product to fit
-
00:01:03It was a product because you were aware of an audience that's out there or find the audience and then find the product
-
00:01:11A route to Market could be any of the following things, a Facebook page, a forum or online community
-
00:01:19A subreddit, a magazine, a real-world club or class
-
00:01:25Promoting via social media
-
00:01:28Some fantastic routes to Market that exist on social media and social sharing sites that are completely free to use our Facebook pages, Google plus communities subreddits
-
00:01:41If you have tried social media to sell before and it hasn't worked, you are probably doing it wrong
-
00:01:47If you want to share products on a forum
-
00:01:50For example, then it's key that you first build up the trust and Authority, their post regularly answer questions
-
00:01:58Help people out and generally make yourself popular there before you try and sell
-
00:02:03If you sign up and then immediately try to sell then you'll be banned or at least your post will be ignored
-
00:02:10You need to post things that are interesting, engaging and emotionally engaging, in other words
-
00:02:17You don't want to post an article on how to get abs in a week
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00:02:22Driving sales with PP
-
00:02:23See the other way to get direct sales is to set up a PPC campaign that will drive potential buyers, directly to your website
-
00:02:32The great thing about this method is that it will allow you to earn money entirely passively
-
00:02:38And with the absolute minimum set up the downside, of course, is that it does involve a little investment, PPC, ads are pay-per-click
-
00:02:47That means that you're going to pay for the advertising
-
00:02:51Only, when the ad gets clicked, the two biggest P, PC platforms are Facebook ads, Google AdWords
-
00:02:58As long as the amount you pay per click is lower than this
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00:03:02Then you can almost guarantee that you will make a profit from your PC campaign
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00:03:06This is a simple equation to an almost guaranteed marketing campaign